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Welcoming Henry the Honey Badger: The New Face of Cribl

April 1, 2024
Written by
Abby Strong's Image

Abby is a “been there, done that, have the t-shirt to prove it” type of leader, bring... Read Moreing more than two decades of experience to lead our Market team. Abby builds high performing teams focused on driving brand awareness and explosive customer acquisition, including Marketing, Customer Advocacy, and Business Development. She leads with data-driven initiatives, crafting compelling narratives that resonate and propel industry disruption. She brings a strong technical background, as well as leadership experience from networking and security companies like Extreme, Aerohive, and Juniper, so she understands how to passionately market innovative tech to IT and Security, and can dive deep into our products and the larger ecosystem. She can also dive deep (literally) as an avid SCUBA diver and lover of all water activities. Read Less

Categories: Announcements

At Cribl, we’ve always prided ourselves on solving complex data challenges for our customers, but doing so with a bold spirit and a can-do attitude. Our journey with Ian the Goat as our mascot has been nothing short of incredible. Ian represented our agile and adaptable approach to solving complex data challenges. However, as we pivot towards tackling even bigger data puzzles for our customers, we believe it’s time for our mascot to reflect this evolution.

It’s in this vein that we’re excited to announce a significant evolution in our branding and company ethos. Say hello to Henry the Honey Badger, the new mascot leading the charge as we continue revolutionizing how businesses handle their data. Honey Badgers are known for their ability to ‘not give a shit about anything.’ We’re taking that same approach to your data; we’ll work with it all – we don’t care!

We’re thrilled to bring you along on this exciting new chapter in Cribl’s story. Henry the Honey Badger is more than just a symbol for us; he’s a reminder that in the face of a 28% CAGR for data growth, you have to take a ‘don’t care attitude.’ You got a lot of data? Cribl don’t care, we’ll work with it all!

If you have any of Cribl’s old goat swag, we’ll be replacing it with a similar Honey Badger swag item! Click here to submit your order.

 

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